Enterprise feature film business processes
(1) The customer requires: customer via telephone, E-mail, etc. make their own demands. Involved in include:
1, the company introduced the
2, project or product description of manuscript
3, the thematic content of the intention of film style,
4, the basic design of production requirements
(2) identify cooperative intention: the two sides interviews, telephone or e-mail, etc., the content and specific requirements for project consultation, resulting in the main body and the details of the contract.
(3) Both sides recognized, the signing of "video film production contracts."
(4) Customer advances to pay more than 50%, and provide the required product advertising, text, data, commentary and picture material, etc.
(5), after signing the contract, making the meeting both sides to communicate, making the planning side has proposed the Record: With regard to feature films shooting in the various details of the report to the customer, and the reasons. (For a three-dimensional creativity, making the script, director elaborated, set the program, actors auditions, actor model, props, clothing, etc. ... ... separate consultation) the feature film shooting parts of all the details for customers to choose the final 11 confirmed, as the following film based on the foundation, until the final confirmation. Planning copy, after signing a contract customers must sign recognition
(6) Customer review and confirm the program after the shooting:
Begin our preparations for shooting. And at the same time part of the post-production editing work. Prior to the start of shooting would be to include customers, crew, including all aspects of relevant personnel, in writing or oral form of "taken notice" inform the location, time, crew personnel, and other contact information.
(7) filming: According to the contract, each performing its duties.
(8) post-production:
1, each part of the production process must be approved by the customer acceptance, work may continue;
2, post-edit the on-site customers can send people to do mentoring, editing is complete, the customer authorized the trial tablets, finished API that is produced.
(9) customers pay the balance due under the contract:
Balance due upon receipt of our finished product commercials carved a professional tape or DVD, VCD to customers. At this point, advertising film production process is complete.
Service Advantages:
[Low-cost] General Introduction 5-minute feature film or a 3-minute product launches feature films produced only costs a few million to more traditional advertising to save a lot of the hard costs; 15-30 seconds Television advertising costs are generally in the million or less .
[Convenient and effective] with the company presentation or product launches feature films, business leaders and marketing staff will no longer have repeatedly told the dealer or directly to the customer patiently introduced; according to the specific content of any length, will need to tell the audience to come clean, so that situation of their own business or product features, functions, mechanisms and the use of methods to be more comprehensive, clearer display and help establish a good corporate image or brand affinity. Can effectively arouse the audience's desire to purchase?
[Running to facilitate] corporate image, promote feature films can be easily recorded on CD-ROM, television advertising through local broadcast television stations.
[Contact Info] Phone
On TV feature film writing commentary
Commentary is, by definition the word oral explanations. Can also say that commentary was "oral literature." It relies on the text of things, events or people descriptions, narrative, rendering words to infect the audience so that people expressed in the content of some of their knowledge and understanding of the same time, serve to further deepen the role of cognition and feelings. The commentary on the television feature film, it is the content of television screen text explanations and clarifications. Although it and the TV screen to any one person or thing is not produce exchange relations, but it is with the TV screen but inextricably linked. TV screen and the narration is a pair of twin brothers, they are each other between the role of complement and corroborate one another. If the commentary referred to the dark clouds sudden wind Zhou Qi, the TV screen would not appear here, blue skies, sunny scenes; and if the screen is a surging tide of the railway scenes of Spring Festival travel season could be commentary they were using the words joy Guo Danian, which makes it less comprehensible. Although the audience watching television when the attention is the screen, but the role of narration is still not negligible. In some cases, the commentary is also accounted for a very important position.

Screen appears with the commentary, phenomenon, will inevitably affect the overall performance of program effect, even if more could compensate for the beautiful picture, "Man does not paint" defect. Of course, some good, if not much television documentary narration, viewers will not affect the content of understanding of the subject, it is because the only bit of commentary played a role in finishing touch, resulting in the Zhidianmijin effect, more to spend down some commentary seems superfluous the.

If we compare safflower TV screen, then the commentary is the green leaves, and no matter how good the screen just as beautiful like a flower, there is no green leaves of the foil will be eclipsed. TV feature film of the narration of the role of the case, how can we commentary written to assume a real "Green Leaf" role? I think that should start with the following three areas and efforts.

First, the detailed understanding of the interviewee, in-depth experience is a prerequisite written commentary

As the saying goes, can not make bricks without straw. This is like TV reporters do not have sufficient first-hand material is impossible to write a good commentary of the. Now, some television interviews, picked up the camera left, Kangshang camera and shot, only pay attention to picture quality, and do not in-depth interviews, commentary was prepared written material people circle little bit of trouble. Even worse, to simply press published the text brought, "creating" of a commentary. This commentary without their views and ideas, there is no depth and breadth, such as television programs, how can it win the audience?

In-depth interviews with early commentary on the latter part of the writing is very important, without this process, there is no personal experience and feelings, it is impossible to write to convince the audience, moving commentary. It's like writers, painters for the creation must be the same as in life. Without their immersive way to experience some kind of life experience, but only imagined sitting at home, "behind closed doors," it is impossible to create outstanding works. Thus, in person at scene of the news, in-depth interviews, as much as possible to master material and information is the first step in writing a good commentary.

Second, integration of sincere emotion, to express sincere inner world is the key to written commentary

With the depth and detailed interviews with the first line, which laid the foundation for the written commentary. While before you really start writing commentary, first to fully thinking around the idea of feature films on the theme, and then one go. In the writing process, must take you in the interview and interviews after the feelings, views expressed. Must put their feelings into the world which will be their feelings in words vividly to write it down. It is believed that that situation is written in the commentary also will impress the audience's heart. On the contrary, the same is making a TV special program, throughout the interview process, if not impress your mind, or a place to catch your interest, you certainly will not impress the audience the heart to write commentaries. Only you object to the interview, the camera displayed the content or things you want to explain the feelings of sincere interest in full, care focus, so you will write a commentary infected with the audience.

3, solid writing foundation and literary and artistic accomplishments is the fundamental written commentary

Some people say that I am also very serious pre-interview, to sit down and began to write commentary and I am very involved, can be written in the commentary that can not be moved by people. I think the main reason is that the text lacks foundation. Do not mind things, certainly not down, "goods" to. If the extensive knowledge, writing ability, and that the combination of language will be very smooth, like the source text representation Chung as overflow. Therefore, to a commentary written, there must be literature "cell" must be good at written language expression, the things described by the commentary and pictures. Current TV feature film commentary rarely pay attention to words and sentences, grammar, rhetoric, and more is more formulaic, simplistic, not lively, dry text list or some sort of data flooding entire article. Some of the work is a report or summary statements, even when reading the play announcer voiceover narration like to have a very boring experience. This special program to see if the subject would be surprising if it?

An excellent TV documentary of the commentary is not necessarily the number of parallelism is to use words, how much classical Chinese verse, the number of Idiom, more than a concoction of rhetoric, but first it should be quick to pronounce, quality up and a lot of flavor , set the language freshness and comment on the profound and the readability of the text in one. Language throughout the article, the art of beauty and screen shots were the perfect combination of beauty and harmonious.

An excellent TV feature film, it should be the perfect combination of television commentary and unity. The commentary sometimes the soul of the entire feature film, if not look at television, it should be a wonderful article, read the exciting up and trigger thinking, evoke reverie food for thought.

In-depth interviews, into the truth, writing skill is a TV feature film written an important three-step commentary. In terms of television reporters can not just focus on images, picture, while ignoring the text on, the written commentary is not only should be done, but also necessary. Only in this way, you can create programs more popular audience. Topics of excellent, high-quality images combined with beautiful narration, so that TV shows like the red flowers can be accompanied by the green leaves do not people like?

Enterprise Product and popularization of new feature film production program ----
Enterprise feature film VCD DVD: widely used in corporate image advertising, product promotion, vivid and intuitive, so that the company's image and products to be interactive image and sound information, to allow customers to have a comprehensive understanding; Introduction feature films or feature films on product introductions VCD DVD stool volume of information in order to carry, is widely used in exhibitions in major releases, donated to the gallery or visit your company's potential customers, allowing customers to your company's image and products have a new understanding.

Looking at home and abroad, success stories, feature films on DVD with the corporate propaganda than hard advertising inserts and press release promotion has a higher value for money:

A low cost businesses in general 5-minute presentations and product launches feature films produced only about fees million compared dozens of million of advertising film production investment to save much of the funding. And the release is also much cheaper than the rigid ads.

, function, mechanism and the use of methods to be more comprehensive, clearer display and help establish a good corporate image or brand affinity.

Third, a convenient and effective, with the company presentation or product launches feature films, business leaders and marketing staff will no longer have repeatedly told the dealer or directly to the customer patiently introduced; feature films on demand as detailed, but also added to the attitudes and user feedback contrast effect, such as weight loss products, beauty products, medical equipment, fitness equipment and other products to promote films, can effectively arouse the audience's desire to buy.

Movie data film is the sound combined perfectly with the image can be a true description of the size and strength of enterprises, the enterprise's management idea, company's products and research and development, business service, enterprise customers actually use the product in the input-output ratio, a reflection of the user and other rich content. But also through the use of camera, music selection, voice-over co-ordination, special processing, can be effectively mobilized the audience's emotions, so for him to promote business and products to stay complete and the United States
Good memories. This is a conventional operational staff either orally or in written presentations and promotional pictures are difficult to achieve.

VCD CD-ROM business promotional display programs are widely used in: Corporate image advertising, commodity or project marketing, investment promotion, business exhibitions, policy advocacy, entertainment stars to promote, real estate, showing, training, demonstration, gift catalogs, data collection, software, games, Conference journal, personal personalized photo, e-greeting cards, teaching materials, electronic publishing, etc., before the appearance of VCD machines, many enterprises to adopt production of promotional videos for company presentations, and when the VCD came to transport and easy to carry due to its production costs low, easy to operate, with the popularity of VCD players, most businesses rapidly becoming a major.

Enterprise feature film (TV-SHOW) is widely used in corporate image advertising, product promotion; lively and intuitive, with extensive social acceptance. Introduction feature films or feature films with effective product promotion and informative features;

.... In the development process of film and video post-production program has experienced "physical editing", "electronic editing" and "Time Code Editor" and other stages of development. Now, with the non-linear editing system, the emergence and popularity of programming facing major changes. The introduction of non-linear editing disk recording and storage, graphical user interface (UI) and multimedia and other new technologies and means to make the forthcoming film and television programming to the digital direction a big step. Non-linear editing to introduce a new concept.